GREENLAND DESTINATION GUIDE

The sales team had shared with our marketing director that there was an education gap with travel prospects on the topic of Greenland expeditions. We had a few blog posts on Greenland, and a short overview of the itinerary in our brochure, but nothing that heralded the highlights of traveling to this little-known destination. Working with a designer and writer, together we produced this Greenland Destination Guide to help educate prospects and answer the question “Why travel to Greenland?”

  • Collaborated on content strategy
  • Reviewed and edited copy
  • Managed internal review and design
CLIENT
QUARK EXPEDITIONS
INDUSTRY
TRAVEL & LEISURE
ROLE
CONTENT MANAGER