B2B BLOG MANAGEMENT: EVENT TECHNOLOGY
Working as EventMobi’s Content Manager, I was responsible for driving qualified traffic to the blog. I developed a blog strategy based on customer needs and pains broken into a few big content categories. “Event Sponsorship” was an early-stage topic that had gotten a lot of traction in past posts, so I did some research into expert sponsorship recommendations and developed this post.
- Developed blog strategy
- Researched event sponsorship
- Wrote, edited and published blog post